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How to write headlines
When it comes to writing a sales letter for your business, you must always remember the importance of the headline. It’s the most significant part of any piece of sales copy, as it’s the first thing...
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The Benefits of Direct Mail Sales Letters
Despite having an out of date, ‘old school’ reputation, the reality of direct mail marketing is anything but. In fact, if used correctly, it can be incredibly cost-effective, efficient and profitable…...
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